More on underconsumption and the end of excess …

The implication of underconsumptionism, plainly apparent when expressed by reformists, is the idea that capitalism can be made rational – that is, it can save itself from deadly crises by learning to produce for human needs rather than for profit. This view has nothing in common with Marx, who held that production for value was the essence of the system – in contradiction to satisfying the use value needs of the masses.

Selected underconsumption theories and the business …

You would say that that sort of behavior disproves the underconsumption hypothesis would you?
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In underconsumption theory in economics , ..

N2 - This thesis is a study of the economic, social, and political thought of John Atkinson Hobson. It traces the evolution of his theories from his early engagement with the economic concept of underconsumption through to his development of a system of humanistic economics. At the heart of Hobson’s programme throughout his life was the idea of wealth expressed in human terms, a notion largely derived from the work of John Ruskin. Attention is paid to Hobson’s contribution to the crafting of New Liberalism at the turn of the twentieth century as well as his subsequent move away from liberalism and towards a form of socialism. This thesis places particular emphasis on the years after 1914 so as to challenge the common notion that Hobson’s intellectual evolution was over by this point and it is found that he continued to be
theoretically innovative, revising and refining his ideas up to his death in 1940.

crises of overproduction in the midst of underconsumption

By “cash flow” I presume that you mean the value of transactions taking place in a given period of time. From the standpoint of underconsumption theory “cash flow” is not relevant. Only income that is derived from the production of new goods and services is.

Certain passages in Marx’s work are often taken to justify the claim that he was an underconsumptionist. For example:
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The Second Great Age of Capitalism

"Underconsumption refers to the inability ofthe working class to actually consume all that is produced (at the end of theday for Marx the capitalist class is a small and ever shrinking portion ofsociety)--often because capitalists have driven the social wage so low baresubsistence is the most that can be expected. The result is a pressure to expandmarkets to sell the products elsewhere, and can lead to excess inventory."

along with the theory of underconsumption as an ..

Modern neo-Keynesian Economics is at its heart a misanthropic enterprise. Hobson inverts Say’s Law to come up with what would later be called “underconsumption.” There are several manifestations of it, but primarily it is for these socialists “undue savings.” Undue?

WISDOM SUPREME | Underconsumption Theory

Marx also responded that the masses’ underconsumption – the fact that they cannot afford the full range of commodities needed for a comfortable living standard – is a constant of life under capitalism, through both boom and bust. (Indeed, it was constant under all previous class societies as well.) If underconsumption were the source of crises they would be permanent, not cyclical.

Radical economics, Marxist economics and Marx’s …

The difference between this analysis of"overproduction" and non-Marxist analyses of "underconsumption"is, I think, a difference between a revolutionary and a reformist analysis. Theunderconsumptionist analysis was explained with great clarity by DavidFasenfest: